Imagenation rebrands, restructures

LONDON -- Abu Dhabi's $1 billion production arm Imagenation Abu Dhabi is rebranding being simply Image Nation and contains also created two divisions -- Image Nation Abu Dhabi and Image Nation Worldwide -- to have the ability to better align its core objectives. Image Nation Abu Dhabi will oversee a slate of Emirati photos, including two game game titles scheduled for release this year: coming-of-age story "Sea Shadow" and Tobe Hooper's horror thriller "Djinn." It will lead numerous initiatives specific toward developing local talent both before and behind the digital camera, including internships and casting programs. Image Nation Worldwide will manage their proper associations with plenty of producers, including its joint endeavors with Participant Media and Hyde Park Entertainment, and associations with Parkes/Macdonald Productions and Warner Bros. Through its partnership with Participant Media, Image Nation Intl. co-produced two photos faring well within the U.S. box office: "The Help,In . which spent 25 days at # 1, and "Contagion," which opened up up inside the top place and contains made nearly $68 million within monthly. Mohammed Al Otaiba will mind up Image Nation Abu Dhabi and may account to Image Nation Boss Michael Garin. He'll be responsible for Image Nation's local film activities and may work to develop the division's industry systems both regionally and abroad, while identifying options and potential partners for your company's local productions. Al Otaiba formerly spent yesteryear 10 years being a diplomat where he represented the UAE within the Not in NY, Beijing and London. He's also written numerous online video scripts and created docu "Afghan Days." "Our new company structure reflects Image Nation's pursuit to construct the basic principles from the strong local film industry inside the UAE," mentioned their chairman Mohammed Al Mubarak. "Both our local and worldwide activities lead for the local industry we are developing projects and talent within the UAE, while supporting them through vital worldwide partners and possibilities." "By striving our activities under two distinct divisions, we'll be capable of better balance our local and worldwide activities," added Garin. "Over the following handful of several days we anticipate delivering our initial few local films and numerous programs to help develop local talent, both in line with the assets and understanding transfer distributed by our worldwide partners.Inch A comprehensive new brand for that organization will probably be folded out over the following handful of several days. Contact Diana Lodderhose at diana.lodderhose@variety.com